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Mortgage Auction (or Lead Generation) Sites
May 20, 2002 I Do Auction Sites Work For Borrowers? "You have discussed internet referral sites and individual lender sites, but I don?t see any reference to Lending Tree, which does a lot of advertising. Where does it fit?" Lending Tree is what I call ... more...

Lies Mortgage Shoppers Hear
    December 2, 2002, Revised July 16, 2004 "I am about to shop the market for the mortgage I need to finance my home purchase.  Is there a danger that people won?t tell me the truth?  Any lies I should look out for in particular ... more...

mortgage needs excellent credit loan officer lender sell your related definitions

Equal Credit Oportunity Act
Equal Credit Oportunity Act (ECOA) Is a federal law that requires lenders and other creditors to make credit equally available without discrimination based on race, color, religion, national origin, age, sex, marital status or receipt of income from public assistance programs. ... more...

Credit Score
Credit Score A single numerical score, based on an individual's credit history, that measures that individual's credit worthiness. Credit scores are as good as the algorithm used to derive them. The most widely used credit score is called ... more...

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The Never Ending Sale
Once you have added a new customer to your book of business, plan on keeping that customer until you have all of their business, and the business of their family and friends.This way you can ensure having their business forever.When working as a branch manager a few years back, I was never ... more...

There's a Referral for Everyone
I worked for years as a mortgage loan officer. During this time I worked with two very successful loan officers, however, their styles were polar opposite. These two guys were opposites to the point where they basically didnt like each other, and spent most of the day avoiding one another.Here are ... more...

WARNING: Many Home Owners May Be Living Above Their Means!
San Ramon, CA -- Federal Reserve Board Chairman, Alan Greenspan, commented best when he stated "Homeowners might have saved tens of thousands of dollars had they held Adjustable-Rate mortgages rather than Fixed rate mortgages during the past decade". If you own a 30year fixed mortgage, the first ... more...

Do You Qualify for a Loan?
Like most people, you will probably wait until submitting a purchase contract on a home before applying for a mortgage. By then, not only will you know the specific property you want, but also how much you need to borrow. At that point, the lender will require that you fill out a loan application ... more...

Be Persuasive When You Sell
When you are selling your products to clients, you dont want to be pushy about it, you want to be persuasive.Have you ever been around a sales person who seems to have everything going for him?He has no problem talking to people, people like him, he seems to meet all of his sales goals so ... more...

Prospecting Your Customer
When you establish a relationship with a customer, you want that relationship to have many levels, not just one layer from one sale.We all have our sales goals to meet on a weekly, monthly, or quarterly basis. This doesnt mean that once we get a sale out of our customer, that we hurry them out the ... more...

VA Loans, A Gift from Uncle Sam
Uncle Sam has a gift for the men and women who serve our country. It is the VA loan. The VA loan, short for Department of Veterans Affairs home loans, is available to veterans, active service members, reservists, and members of the Public Health Service. These loans are so popular, that in the past ... more...

Online Mortgages in 5 Easy Steps!
We're all entitled to the opportunities and benefits of home ownership. But because most of us aren't loaded with cash, we must find banks and lenders to assist us with finance. No matter what your credit history is, or what your circumstances are, the internet has now made this process a billion ... more...

Using Business and Greeting Cards Effectively
Business cards and greeting cards almost go hand in hand when being used for marketing and business purposes. With a few exceptions. One is bigger than the other, and needs a postage stamp in order to get to its desired location, as opposed to the business card which is handed directly to a person ... more...

Evaluating Your Customer
It is one thing to make a sales presentation, but it is another thing to make a sales presentation without first evaluating your customer. For all you know, you could be selling your customer something that they already have, or something they dont want, dont need, or cant afford.This is why it is ... more...


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