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What Should I Do With Mortgage Spam?
May 3, 2004 "I have one email message offering a 2.95% mortgage, and another saying that poor credit is not a problem. Should I take these seriously?" Follow my lead and take them to the delete bin. When I log onto my computer in the morning, I might find 100 ... more...

Is the Borrower Committed by a Mortgage Lock?
July 22, 2002 When I retrieved my email today (July 12), I found three items that provoked this column. One was from bankrate.com announcing the results of their weekly mortgage interest rate survey. "Fixed mortgage rates fell for the sixth straight week in the Bankrate.com national ... more...

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Get Free email Quotes and Estimates

Get instant on-line mortgage rate quote and closing cost estimate. Only put your loan numbers. No contact info required. Compare offers from top mortgage lenders... more...

Opt-In Email to Increase Website Traffic and Boost Online Sales
Sending messages and information to people who have given you permission to contact them is a great way to build the kind of relationships that will encourage a steady flow of traffic to your website... and greatly increase your online sales!All online businesses can benefit from having an opt-in ... more...

Email Scam Exposed: Your Credit File Privacy
Beware of email scams. According to the FTC, there is an email scam, where consumers receive an anonymous email indicating that their personal credit information will be distributed to anyone, who requests it. The email looks like this:"Just wanted to let everyone know who hasn't already heard, ... more...

Having a Bad e MALE Day? Email, Spam, Spam and More Spam
You just sat at your desk, opened your email account and what do you get? First there is some anonymous donkey from an anonymous and anything but respectable mortgage lender telling you that they can arrange your finance at 3% and all you need to do now that your application is approved is to sign ... more...

Could This Be The End of Sp^am?
The war on sp^am has so far been waged on two fronts: legislation to make sp^am illegal and filters that prevent sp^am reaching its destination.But neither approach has worked.Even if US anti-sp^am laws succeeded, they would not stop sp^am that originates outside the US.As for sp^am filters, the ... more...

Dynamic Pre-Hiring Practices
The pre-hiring process can be a challenge. Much time and energy can be invested and in the end, wasted, if your approach is not focused, deliberate, and specific. The following approaches have resulted in meeting candidates that not only meet our specifications, but also regularly exceed our ... more...

Mortgage Marketing - Viral-Email, Referral Marketing Strategy
This is a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.It doesnt have to be complicated, just professional looking with good content. It is vital, however, that theres a place for visitors to sign up for a ... more...

Direct Marketing: Overlooked, Underappreciated, and Unstoppable
Every business needs customers, but more importantly every business needs to maintain those customers while constantly retaining new ones. The only successful way of doing this is by learning everything about your customers, including who they are? What do they have in common? Do they share a hobby ... more...

Stuffing the Spammers!
I'm really, truly fed up with spam. Every day when the spam arrives and Norton Security moves it into the Norton Anti-spam folder of my Outlook email client, I wonder how anyone can be so incredibly stupid as to waste their time sending me such garbage.Let's face it; I never read it. I never buy ... more...

How To Stop Junk Faxes From Wasting Your Paper and Toner
Junk faxes waste the resources of every business. It is estimated that they cost businesses tens of millions of dollars a year in wasted paper, toner and fax machine maintenance. There is nothing more aggravating then coming into the office each morning to find a pile of junk faxes promotion ... more...

All About Spam
Spam is annoying. Period. Why people would want to send all of us stupid messages about buying prescription drugs or getting some outrageously good mortgage rate is beyond me. Well, not really.You might ignore those emails. But not everyone does. And that's why they're sent. Emails cost so little ... more...

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